In the Covid 19 Pandemic, logistic is a important role to play.
For Ex :- As sales down , loadability is a issue distributor not eger to take volume.
Then what's the option ?
Bulk Breaking
Arrange courier to deliver the same to pic the materials from warehouse to retailer .
Only packaging need to be good to enhance the visibility and damage reduction.
On the way it can be ensured that there is no gap in the market. Deal in bulk to reduce freight & calculate margin so in normal distributor did not complain for rate issue.
Design a APp and give a advertisement.
Think in some holistic way.
Sumit Chatterjee
Senior Supply Chain Manager
Dream Bake Pvt Ltd ( Brand Winkies , Mainly into package Cakes division )
Faculty member for Management Subject under Techno India University .
More than 10 + years’ experience in FMCG Supply Chain
CII Certified Supply Chain Management Professional
MBA Marketing & Finance from Future Business School
Post Graduate Diploma in Logistic & Supply Chain from St Xavier’s
Post Graduate Diploma in Export & Import Management from ICFAI University
Certified Industrial Computerized Accountant
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