Skip to main content

Posts

Showing posts with the label MARKET RETURN

DIRECT TO CUSTOMER

 In the ERA of Covid 19 pandemic, business down, people at home so all we need to think about some different structure altogether. I am working in Cake and Bakery unit, people will consume, but how the product will get cater to customer point directly. The solution we have arrived is to tie up with various courier service, For Ex :- Letter gets delivered then why not materials. If we get registered our product into any modern trade format 25% - 30% margin need to be assured from MRP + freight + Distribution cost. Altogether calculate and spend the money for courier service. Its the fact very low val sku might not get delivered but make a bundle pack, special packaging with a bubble pack and the materials ready to travel. People will go to the website and place the order, prepaid and just need to inform a courier . Materials will get picked from warehouse end get delivered. Benefit we can reach customer to every point of the nation, and digital marketing reqd to promote the same onl...

Supply Chain Gap

  Supply Chain Gap , the materials are not available. Its not easier to found, I am stating the materials not available at retailers point, so in a country like India with so many diversity , its not easy to found the gap. A new way to found the same, develop a APP in Google store or Apple Store. Ask all the employee to download the same, a facility included in app, shoot a video for 30 sec, with GPS location and upload if the competitor are present in the same place or a prospective one for future. Its a way to share idea among the organization. The notification will go to the concern person , the concern need to go to the place and close the issue. After closing, the person raise the issue will get a complementary reward . The small incentive will boost the moral , and the way to close the gap is done, in future if the same persist then some action need to taken, a classic example of Bullwhip effect.  Think in some holistic way. Sumit Chatterjee Senior Supply Chain Manager D...

CONTAINER SPACE TEMPORARY PARTITION

  In a FMCG company , where multipoint delivery is there , container materials getting mismatch after 1st point of delivery. For Ex :-  3 points get loaded, after 1st point unloading, 1/3 of the space became empty, so as the vehicle start moving the 2nd phase materials started falling down, by reaching to 3rd place all the materials get mismatch, materials got damage and when the containers gate getting open materials falling down. You cannot make partition with woods or steel on 3pl hired vehicle. To avoid the scenario , solution is there. Load 1st point and put a full size sticker ( For Ex 9 ft length and 9 ft breath ) with full glue on the back side. As 1st point loading done place the full size sticker from top to bottom and then load the 2nd and 3rd after placing the sticker. As the materials unload on the 1st place, 1/3 rd space get empty , sticker will save some of the materials to fall down and 3rd phase materials intact. The chance of mismatch and damage will reduce. ...

GOODS RETURN ( Expiry & Market Return )

In a FMCG mainly foods, market return and expiry is a common things. In any standardized format many organization want to deal with the scenario in various ways 1. Give some extra % on the margin and return not accepted  2. Bring back the goods etc. 3. Dedicated team to visit the stockiest point to check the same On  the above stated option   are costly. Design a system :- 1. Ask to send the Stockiest (super / distributor ) only wrapper, in any ways without wrapper it is unsold. 2. Make contract with the PTL ( Part Truck Load) provider on per kg cost. 3. Share the contact with the sales team. 4. Keep few labor to count the wrapper. How its beneficial 1. Wrapper return via per kg cost will be minimum, Super only contact the PTL provider and they will arrange the pickup and delivery . 2. Weighing the consignment to check for freight cost & Count the only wrapper is easy. 3. Wrapper mainly plastic, on environment concept can be disposed with norms 4. Market reputati...