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WRONG / ALTER STOCK DISPATCH


In a large warehouse like FMCG with many SKU to handle, always there is a chance of alter dispatch, if the outer cartoon is same, some writing on the outer car might be impossible as the materials getting handled by ground level workers

  1. Unable to read ( Educational qualification )
  2. Lack of training
  3. Lack of Lighting facility
  4. In case of multi point dispatch driver & helper unable to identify.
  5. Negligence etc
  6. Bar code & Scanner will cost more

What’s might be the solution

  1. Educated worker will cost more or unable to do loading & Unloading activities
  2. Proper and repeated training will cost more
  3. Proper lighting will cost more

What’s the outcome

  1. Wrong stock might get delivered
  2. Extra cost for reverse logistics
  3. Dissatisfied customer & effect in ROI ( Return on Investment )

What’s the solution

The only and prominent solution is to change the colour of the outer cartoon as per SKU, For Ex :- If it’s a Orange flavor outer box will be orange in colour .


Effect
  1. Uneducated worker can easily identify
  2. In case of multi point dispatch driver and helper can also identify the same
  3. Create a great market visibility at the time of goods getting traveled a marketing & branding aspect is also there .

All you need to alter from the present idea based on the practical experience.



Sumit Chatterjee
Senior Supply Chain Manager
Dream Bake Pvt Ltd ( Brand Winkies , Mainly into package Cakes division )

More than 10 + years’ experience in FMCG Supply Chain
MBA Marketing & Finance from Future Business School
Post Graduate Diploma in Logistic & Supply Chain from St Xavier’s
Post Graduate Diploma in Export & Import Management from ICFAI University

KEY WORDS

 Logistics, Supply Chain, Trucks, Container, Warehouse , Dispatch , Stock Movement, Stock Counting

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