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PRODUCTION PLANNING



The production planning, demand forecasting is always wrong, use what ever technic like Weighted Avg, Delphi etc.

By doing math's with probability, statistical tools will not become perfect.

There are numerous software in the mkt but supply chain person are running behind Right Product , Right Place At Right time.

Is it possible ? Answer Yes   How ?

The following step need to inculcate

1. Take out past data
2. Do weighted avg calculation
3. Then Follow Delphi and expert opinion
4. Proper Sales/Supply Chain /Production coordination if possible a meeting reqd.

No method or way is right, it depend on the mkt so to make thing right internal coordination reqd.

From vertical top down approach communication to horizontal communication reqd.

Need to change the thought process, Don't run after market or sales , be confident on your system, time will prove its wright or wrong , some gap will always be there , even Six Sigma doesn't guarantee 100%.

Confidence backed with proper system is the way to success.

Sumit Chatterjee
Senior Supply Chain Manager
Dream Bake Pvt Ltd ( Brand Winkies , Mainly into package Cakes division )

More than 10 + years’ experience in FMCG Supply Chain
MBA Marketing & Finance from Future Business School
Post Graduate Diploma in Logistic & Supply Chain from St Xavier’s
Post Graduate Diploma in Export & Import Management from ICFAI University

Key Words :- Production Planning, Logistics, Supply Chain, Transportation, Demand Forecasting





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